Over 50 Years of Automotive Remarketing
In 1955 visionary Cecil Rea founded an automotive remarketing venture that would,
over the next half century, evolve into Mid-South Auction. Today, housed in its
multi-million dollar facility, the Rea Brothers Mid-South Auction still embraces
Cecil's philosophy and work ethic that believes in treating customers like trusted
friends.
Continuing Cecil's initiative, in 1972 sons Jimmy and Kenny Rea opened Mid-South
Auction in Philadelphia, Mississippi to serve the local eastern Mississippi dealers.
With growth came the need for a more central location, so in 1982 Mid-South moved
to Jackson, Mississippi close to both interstates 55 and 20.
By 1994 Mid-South Auction was attracting dealers from all over Mississippi, as well
as surrounding states, and once again growth demanded more space. A new state of
the art facility was constructed and opened in that year.
2000 saw the return of grandson John Rea to Mid-South. John assumed the position
of General Manager of the auction, a position he had held for the previous three
years with ADESA Austin. During the next five years Rea Brothers Mid-South Auction
began to attract fleet/lease and factory business so, for the third time in 30 years,
it was time to build again.
In 2004 the construction of a major auction and remarketing center began and in
April of 2005, the Rea Brothers Mid-South Auction hosted its gala grand opening
sale.
In 30 years Mid-South had moved from a 1 lane auction located in a small greenhouse
to an ultra modern, six lane facility serving dealers from California to New York.
By combing old fashioned, southern hospitality with todays latest technology, the
Rea Family has positioned Mid-South Auction to efficiently serve the automotive
remarketing industry for years to come.
What we offer
At Mid-South, we firmly believe that your presence and participation at our auctions
will be a pleasant experience. In fact we can list 10 great reasons to do business
with us:
- Enhanced Returns
- Competitive Bidding Process
- Impartial Arena
- Integrity and Accountability
- Reconditioning Services
- Technology and Speed
- Professionalism
- Investment in Facilities
- Marketing to Motivated Buyers
- High Value and Reasonable Rates
At Mid-South Auction, we offer a variety of services to our customers. Our services
include:
- Pickup and Delivery Services Local and Long Distance
- Full Reconditioning Service
- Mechanical Service
- Telemarketing Staff
- AFC Floorplanning
- Insured through Auction Insurance Agency
- AutoCheck
- Airport and Hotel Shuttle
- Audio Tape Sales
- Video Tape Sales